EXPERTS have revealed how you can invest ethically through your Independent Savings Account (ISA) with one saying “it’s relatively easy to find a fund that makes claims about protecting the environment”.
Many Brits are keen to invest and save their cash – but they are worried about unwittingly helping to contribute to climate change or companies who test on animals.
In the industry, an ethical investment fund is known as Environmental, Social, and Governance (ESG).
Newspage spoke to financial experts on how to invest ethically.
Rob Mansfield, Independent Financial Advisor at Tonbridge-based Rootes Wealth Management, said people need to think about defining what they mean by “ethical”.
He added: “My tip would be to be specific about what you define as ethical. It’s relatively easy to find a fund that makes claims about protecting the environment but ask yourself, is that what you mean by ethical?
“What about animal testing? If you want to avoid that it’s much more difficult. Some sectors, like pharmaceuticals, are required by law to test on animals and so some funds will allow that because it benefits human life.
“Another thing to look out for is technology exposure. Technology has performed fantastically well but is it ethical? This is a specialised area and I don’t think the options available are great.”
Be specific about what you define as ethical
Anita Wright, Chartered Financial Planner at Ribble Wealth Management, said you need to be careful about the trade-offs of going green.
She added: “Ethical investing starts with a reality check: ‘ethical’ is often used loosely, and many people buy the label believing it will ‘save the world’. The Financial Conduct Authority’s (FCA) anti-greenwashing rule and UK sustainability labels are intended to make claims clearer. Be aware of the trade-offs.
“Ethical screens narrow the investable universe, reducing diversification and potentially increasing concentration risk, so returns may lag broad market funds in some periods. These funds are often more expensive due to extra research, data and reporting. Finally, fund managers do not control the companies they invest in: they can vote and engage, but they cannot dictate day-to-day decisions.
“A business can look ‘ethical’ on paper yet behave differently in practice, particularly when commercial pressures rise. The fundamental principle is companies exist to make money, and if profits are at stake, ethical commitments can be diluted, reinterpreted, or quietly deprioritised.”
Investor appetite is still strong
Samuel Mather-Holgate, Managing Director & IFA at Swindon-based Mather and Murray Financial, said ethical investing is becoming more popular.
He added: “Despite political leadership going backwards, investor appetite for Environmental, Social, and Governance (ESG) is still strong and so is the market that serves them. From Exchange Traded Fund (ETFs), mutual funds to discretionary fund managers there are plenty of options to choose from.
“It is important to do your research, unless you just want to feel like you are playing your part, as different investment managers have differing views on what ESG means and how they screen who they include and exclude from their portfolio.”
David Belle, Founder and Trader at Fink Money, shared a few funds that are “ethical”.
He added: “There are various ETFs listed on the London Stock Exchange (LSE) that permit you to invest ‘ethically’. Some examples: AUCO for gold miners, iShares UK Equity ESG Screened and Optimised Index Fund, and iShares MSCI World CTB Enhanced ESG UCITS ETF.
“Now I caveat all of these because recently, issuers have been dropping certain terms from the descriptions of their ETFs. Namely because lots feature defence firms who might be carbon neutral for instance, but can you really say they’re ethical?
“In addition, lots of providers run something called smart beta, where they will add in a big name or two that will juice the returns of the ETF, without necessarily having anything to do with the theme of being ethical.”
Important to do your research
Kundan Bhaduri, Entrepreneur at London-based The Kushman Group, said ethical investing can cost more.
He added: “Ethical investing through your ISA has become the new frontier of middle class guilt management, and frankly, the whole industry I can see laughing all the way to the bank.
“The dirty secret about ethical ISA investing is that it often costs more for less diversification while delivering roughly the same returns as boring index funds. Take for example, Schroders Global Sustainable Value Equity delivered 101% returns over five years but charges significantly more annually for the pleasure.
“This is simply a case of managing expectations and choosing between a bad and a worse choice.”
Photo by John Cameron on Unsplash.


